writing-reviewsBefore a purchasing an item or using a particular service, how often have you or your parents/family members looked to reviews posted online? Often these reviews (for hotels, restaurants, events, businesses) help the next person in their decision making process. In one study researchers found customer reviews were more helpful than those of “experts.”

This article provides six tips to writing a great product review. For this week’s blog, select something to review (a restaurant, a particular product/service, hotel, piece of equipment, etc.) on your blog. In your review rank what you are reviewing on a five point star scale (5 stars is high, 1 star is low), but be sure to back up your ranking in your written review. Include a photo of what you are reviewing.

Following is a link to a product review yours truly wrote about Biscoff Cookies. Remember to include a disclaimer if you received the product for “free” in exchange for writing the review. This is an FTC guideline – not disclosing this fact could get you into some hot water….

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